Bronislaw Zelek

I would like to introduce design from my home country - Poland. I wish design from this regions of Europe was more appreciated, that’s why I am planning on shownig some of the best (in my opinion) pieces of art, created by polish. Character mentioned in the title, was born in Poalnd and at the beginning of the 70’s based in Viena, where he started studying design. Most famous for his posters, he’s area of expertise is typography. This passion for letters started when he was designing the posters - letters were always around me - he says. Letter forms are always a part of the poster, if not the most important part of the poster. Most famous posters he created are a mixture of symbols and letter forms, clashed together, creating intriguing, symbolic unity. Poster created for Alfed Hitchcock’s ‘’birds’’ is on the most wanted list of most of the collectors. Trough his adventure with poster, started adventure with type. First font familyzelek shadline and zelek bold by zelek was created in 1971, and were result of attempts to create something geometrically impossible. After that, he created font called new zelek, in my opinion one of his best, still used very commonly. He tried to create letters that wold work with each other - very shape cuts and strongly defined geometric forms are creating very interesting visual effect. This typeface is sharp, very characteristic. And i this is the best representation of who Bronislaw zelek is, and what he does. It can be described as energetic, strong, solid, reliable. It has been used by a band basement jaxx on their cdcover, because of all these factors.